ParkourSC

ParkourSC, formerly Cloudleaf, has spent years helping businesses transform their supply chain operations through real-time visibility and predictive insights.

As ParkourSC grew, it became clear that the brand needed to evolve along with the technology. The challenge wasn’t just updating the logo—it was capturing the core of what ParkourSC does: creating simplicity and focus in an otherwise complex landscape.

We drew inspiration from parkour’s fluidity and agility to design a logo that reflects movement and adaptability, with a nod to the digital twin concept at the platform’s core. A bold blue symbolizes trust and technology, while a vibrant orange represents innovation and the fast-paced supply chain. The sleek typography completes the look, embodying modernity, clarity, and precision.